{"id":1544,"date":"2024-01-23T15:57:44","date_gmt":"2024-01-23T15:57:44","guid":{"rendered":"https:\/\/agenda-digital.de\/start"},"modified":"2026-02-24T15:11:39","modified_gmt":"2026-02-24T15:11:39","slug":"start","status":"publish","type":"page","link":"https:\/\/data-storyteller.de\/en","title":{"rendered":"Start"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f9f9f9&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_gallery gallery_ids=&#8221;2115,1460,2005,2081&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; auto=&#8221;on&#8221; auto_speed=&#8221;3000&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_gallery][et_pb_text _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1><span style=\"color: #000830;\">It&#8217;s only when we make it talk that it starts to work. <\/span><\/h1>\n<p><span style=\"color: #000830;\">Because people think in stories, not columns of numbers. I help organisations drive change and growth by combining storytelling and data. <\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||42px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#66C8D3&#8243; border_width_all=&#8221;8px&#8221; border_color_all=&#8221;#66C8D3&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_text_color=&#8221;#1d2023&#8243; header_2_text_color=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Storytelling needs data.<\/h2>\n<p>Data provides context and opens up new perspectives. So you can break new ground and take your audiences with you. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#4a555a&#8221; border_width_all=&#8221;8px&#8221; border_color_all=&#8221;#4a555a&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_text_color=&#8221;#ffffff&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; border_color_all=&#8221;#4a555a&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span style=\"color: #66c8d3;\">Data needs storytelling.<\/span><\/h2>\n<p>Data can&#8217;t move mountains. But the stories it tells can. Storytelling gives your data the power to make a difference. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYzNyIsImVuYWJsZV9odG1sIjoib2ZmIn19@&#8221; button_text=&#8221;Solutions&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.24.0&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; border_width_all=&#8221;8px&#8221; border_color_all=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Business Intelligence &amp; Data Analytics<\/h3>\n<ul>\n<li>Use storytelling to enhance the relevance and impact of your research findings.<\/li>\n<li>Translate the findings of the analysis for representatives of other departments.<\/li>\n<li>Foster a culture of data-driven thinking and action across your business.<\/li>\n<li>Put patterns and trends into a context that is relevant to decision-makers.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; border_width_all=&#8221;8px&#8221; border_color_all=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>Human resources\/ internal communication<\/h3>\n<ul>\n<li>Use data to provide new insights into your company.<\/li>\n<li>Manage change with insights from your data.<\/li>\n<li>Create stories that inspire your teams and emphasise what they&#8217;re doing.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; border_width_all=&#8221;8px&#8221; border_color_all=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Communications, Marketing &amp; Sales<\/h3>\n<ul>\n<li>Strengthen your brand across geographies and cultures with insights from new data sources.<\/li>\n<li>Use data to better understand your audiences. Find powerful stories that drive engagement.<\/li>\n<li>Discover patterns in your data to optimise campaigns and refine messages.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; border_width_all=&#8221;8px&#8221; border_color_all=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>Finance\/ Organisational development<\/h3>\n<ul>\n<li>Bridge the gap between business goals and action with insights from data.<\/li>\n<li>Turn data insights into stories that inspire action.<\/li>\n<li>Create understanding for change and support organisational transformation.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1OCIsImVuYWJsZV9odG1sIjoib2ZmIn19@&#8221; button_text=&#8221;Workshops&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.24.0&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_slider show_meta=&#8221;off&#8221; image_placement=&#8221;top&#8221; bg_overlay_color=&#8221;rgba(74,85,90,0.52)&#8221; _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#4A555A&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Data can&#8217;t move mountains, but the stories it tells can. 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