{"id":2443,"date":"2024-08-30T08:22:56","date_gmt":"2024-08-30T08:22:56","guid":{"rendered":"https:\/\/data-storyteller.de\/successfully-implementing-data-storytelling"},"modified":"2025-03-18T13:12:15","modified_gmt":"2025-03-18T13:12:15","slug":"successfully-implementing-data-storytelling","status":"publish","type":"page","link":"https:\/\/data-storyteller.de\/en\/successfully-implementing-data-storytelling","title":{"rendered":"Successfully implementing data storytelling"},"content":{"rendered":"

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Successfully implementing data storytelling<\/h1>\n

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Inhouse Workshop<\/span><\/strong><\/p>\n

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On-site and online<\/span><\/strong><\/p>\n

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6 Month
\n<\/span><\/strong><\/p>\n

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How to unlock the full potential of your data in 6 steps<\/h2>\n

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Data has become the basis for companies to make business decisions. But it is no longer enough to simply present figures. Successful leaders are able to turn data insights into compelling stories that not only inform, but also motivate action. <\/p>\n

This is where data storytelling comes in: It gives data a voice and helps to communicate insights in a clear and understandable way. Storytelling is a translation service. For B2B companies, this ability is essential to effectively communicate complex insights and to initiate and sustain strategic decisions within the organisation. Those who master this method not only gain deep insights into business matters, but also the ability to communicate these insights effectively. <\/p>\n

Successful data storytelling is teamwork: Analysis, visualisation and communication must go hand in hand. It works when everyone involved has the goal in mind and understands their role. Choosing the right use cases, targeting the right audiences and having a coherent communication strategy are crucial. <\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/data-storyteller.de\/wp-content\/uploads\/2024\/09\/Data_Storytelling_6_Steps_in_6_Month.png” alt=”Data storytelling: 6 steps in 6 months” title_text=”Data storytelling: 6 steps in 6 months” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||19px|||” global_colors_info=”{}”]<\/p>\n

Dazu haben Marketing ROI Experte Lutz Klaus<\/a> und Data-Storyteller Hans-Wilhelm Eckert einem modularen Umsetzungsplan entwickelt. Unser Ansatz zeigt Ihnen in sechs Schritten, wie Sie das volle Potenzial Ihrer Daten entfalten k\u00f6nnen. Gemeinsam entwickeln wir auf der Basis konkreter Anwendungsf\u00e4lle \u00fcberzeugende Datengeschichten, die Ihre Zielgruppen erreichen und Ihre Botschaften klar und \u00fcberzeugend vermitteln. Entdecken Sie die M\u00f6glichkeiten des Data-Storytelling und setzen Sie datenbasierte Entscheidungen erfolgreich um. <\/p>\n

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Your consultants<\/h2>\n

[\/et_pb_text][et_pb_team_member name=”Dr. Hans-Wilhelm Eckert” position=”Data Storyteller” image_url=”https:\/\/data-storyteller.de\/wp-content\/uploads\/2024\/01\/ECKERT_Hans-Wilhelm_Set_2_Avatar.jpg” linkedin_url=”https:\/\/www.linkedin.com\/in\/hans-wilhelm-eckert\/” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Hans-Wilhelm Eckert develops stories for complex products and services. And realises them. He helps companies with their communication needs, from the initial analysis to the idea to the concrete result. In doing so, he combines the different perspectives of a consultant, journalist and manager: the historian began his career in journalism, switched to the agency side as a consultant and was subsequently responsible for communications at banks. In 2017, he founded the communications consultancy momentum communication with a focus on data and technology-driven topics. <\/p>\n

[\/et_pb_team_member][et_pb_team_member name=”Lutz Klaus” position=”Marketing ROI Experts” image_url=”https:\/\/data-storyteller.de\/wp-content\/uploads\/2024\/08\/lutz-klaus_1-1-e1730281045191.png” linkedin_url=”https:\/\/www.linkedin.com\/in\/lutzklaus\/” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Lutz Klaus is the founder and owner of Marketing ROI Experts. He has over 36 years of experience in B2B marketing and sales. From 1996 to 2016 he worked as an executive with international responsibility in the IT industry. For many years, he has focused on measurability in marketing and how to successfully convert activities into economic results. In his book ‘Data-Driven Marketing and the Human Success Factor’, he shows why people are central to success in the digital world and how companies can create the conditions for success in the future. <\/p>\n

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Unlock the full potential of your data.<\/h2>\n

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How can data-driven marketing strategies improve a business in a sustainable way? What are the prerequisites for success in an increasingly digitalised world? Lutz Klaus’ book will help anyone who wants to successfully shape their future working world on the digital level to make a successful start. <\/span><\/p>\n

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What role does data play in communications and marketing, and how can it be used as a source of storytelling? In his book, Hans-Wilhelm Eckert shows how data can inspire business strategy. It provides new and sometimes surprising insights into relationships and offers the opportunity to develop stories that motivate action. <\/p>\n

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