It’s only when we make it talk that it starts to work.
Because people think in stories, not columns of numbers. I help organisations drive change and growth by combining storytelling and data.
Storytelling needs data.
Data provides context and opens up new perspectives. So you can break new ground and take your audiences with you.
Data needs storytelling.
Data can’t move mountains. But the stories it tells can. Storytelling gives your data the power to make a difference.
Business Intelligence & Data Analytics
- Use storytelling to enhance the relevance and impact of your research findings.
- Translate the findings of the analysis for representatives of other departments.
- Foster a culture of data-driven thinking and action across your business.
- Put patterns and trends into a context that is relevant to decision-makers.
Internal communication
- Use data to provide new insights into your company.
- Manage change with insights from your data.
- Create stories that inspire your teams and emphasise what they’re doing.
Communications, Marketing & Sales
- Strengthen your brand across geographies and cultures with insights from new data sources.
- Use data to better understand your audiences. Find powerful stories that drive engagement.
- Discover patterns in your data to optimise campaigns and refine messages.
Organizational development
- Bridge the gap between business goals and action with insights from data.
- Turn data insights into stories that inspire action.
- Create understanding for change and support organisational transformation.
